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Who is ZEF?

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Our story is unique. We began working together in 2012, became fast friends, and soon discovered our mutual passion and vision for the hair industry. We talked about someday owning a business together, a place that would reflect our passion and that would be a space for constant learning and creating. After enjoying success on separate career paths, we came together to create ZEF Color Society. We commemorated our shared October 29th birthdays with color-wheel tattoos, a design that became a bond of our friendship and the inspiration for the Zef Color Society logo.

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Cynthia Hultberg
Master Color Expert/Co-Owner

Cynthia’s true love is color. A veteran stylist in the industry, she is a  certified Master color expert. With a specialty in the art of Balayage. 
Follow Cynthia on Instagram.


Jennifer Twohig-Williams
Master Curl Expert/Co-Owner

Jennifer loves all things hair. She has specialized skills in razor cuts and is a certified Deva and Curl by Curl specialist for color and cut.
Follow Jennifer on Instagram.

Our Team

Jacey Arquitt

French Haircutting and Curly Specialist

Fashion Color artist

 Meet Jacey, She  is a stylist who loves haircutting and specializes in French Haircutting and Curly haircuts.  She also enjoys fashion colors. Jacey's warm demeanor and infectious personality make every appointment enjoyable, and her commitment to staying at the forefront of the industry sets her apart. If you're looking for a skilled and personable stylist, Jacey is the perfect choice.

Follow Jacey on Instagram.


Wissam Awada

Master Stylist

Bridal and Extensions Expert

 Meet Wissam, With over 35 years of experience in the hair industry. Wissam comes to us from Beirut, Lebanon. He  is a seasoned professional with a passion for creating stunning looks. As a former salon owner and educator, Wissam has honed his craft to perfection, working with models and contributing to various movies. Specializing in extensions and bridal styling. He is know for his exquisite attention to detail adding a touch of glamour and elegance to every person in his chair.
Follow Wissam on Instagram


Julie Buchholz

Cutting Specialist

Master Color Expert

Meet Julie, a seasoned stylist with over 20 years of experience in the industry. She has a passion for creating stunning hair transformations; she is well-versed in advanced cutting and coloring techniques, ensuring that each hair friend leaves the salon with a personalized and exceptional look. She has honed her skills to handle a wide range of textures, catering to a diverse clientele. Follow Julie on Instagram.



Tara Jackson


Meet Tara, a passionate  hairdresser with a natural-born talent for hairstyling.  She is committed to providing exceptional client experiences. With her dedication to learning and mastering new techniques, Tara has become a sought-after hairdresser in a short time. She is a master at head massage! We even named a treatment after her called "The Tara Treatment" book one today and you won't be sorry. 

Follow Tara on Instagram.


Kylee Hennessy

Stylist in Training

 Meet Kylee, She is a highly motivated stylist in training. She is finishing up her cosmetology training. She will be learning hands-on at the studio. She already has some impressive blondes she has created. Be sure to follow her on Instagram to see!  We are excited to have her on the ZEF team and expect she will be behind the chair soon.
Follow Kylee on Instagram.


Kylie Snyder

Stylist in Training

Meet Kylie, She is a current student at Erie County Technical School.
he is a senior high school student and is highly motivated to excel in this business. We love having her in the studio!
Follow Kylie on Instagram. 


Mariela Maldonado


Meet Mariela,  Step into serene sanctuary, and you'll be transported to a world of tranquility and beauty.  She has a calming presence with attention to detail, Mariela is dedicated to helping you achieve your skincare goals. She also has a love for Brow shaping and tinting, Lash lifts and tints. P.s she often brings her dog Ruby to work and she can join you at your request.

Follow Mariela on Instagram.


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